As ocean lovers & reef scientists, protecting oceans is the P40 team’s way of life. In recent years, they realised the sunscreen on their skin was harming the very ecosystems they dedicated their lives to protect. They were not sunscreen lovers to start with…all the sunscreens they could find were filled with toxic ingredients, unpleasant to use and harsh on the skin. So, the team at P40 set out on a journey to create sun care solutions that are genuinely good for us, and harmless to ocean life. In 2018, P40 joined forces with Australian skincare specialists to create a one-of-a-kind sun system eco-consciously formulated to protect sensitive skins and natural ecosystems.